Indie Seller Tips - Social Sites

 So many of you have been told to post your product on tumblr, pinterest, wanelo, or make friends on Facebook or Twitter and get a good following so that you can get more exposure and sell more. Get a link on blogs or even get your own website. What is the right thing to do?

Here  is my experience.

I have posted my merchandise on many sites. If you are lucky to get posted on a well read article, like a LOOKBOOK for fashion or a jewelry or home magazine if that's you product, fantastic. This will bring you a lot of business. It not it has been recommended that you post on tumblr or Pinterest. From my personal experience, I have not received any business from either one of those sites.

I definitely do believe that making a store twitter and Facebook account are important to support whatever other social site you are using. But don't just rely on the autobots to post for you. Show up in person and leave a little bit of yourself there. Say hi to your friends. Share yourself, but don't share too much. This is a tricky subject and best left to another post. Just make yourself real and likable.

As for where to post? I am positive that it is different for different types of merchandise. I find that I get the most direct sales from Wanelo. I can see direct correlation from my visits to my sells. I actually get a lot of visits from google shopping, but those rarely make sales. Wanelo makes sales.

I also get a LOT of visits to my shop from RebelMouse. It's a nice little social network that just reposts sharing tweets or facebook posts. Seems to bring people into the shop.

I also get a lot of visits from my website and from blogs I have ads on. If you have a website, make absolutely sure that you are using your metatags to show what you sell on your shop so that people can find you in a search. Also make sure to occasionally post your website socially, even if you don't sell directly off of it. Any posting you do will rank you up on search engines. The more visits you get, the higher your ranking. Remember, your website is there should you decide to switch selling venues. People will know where to find you.

Remember to give Wanelo and RebelMouse a try. You'll like them I think.

Life Without Etsy - Nearly Two Years Later

It's been nearly 2 years since My daughter Poppy and I were unceremoniously removed from the ranks as Etsy Sellers. Can you believe it? Well she had her shops shut down a bit earlier than mine, and she did brazenly open other shops and sold under different names until they found her and shut her down. Her offense? Mistaken reports of copyright infringement. You can read more in my post Etsy Shop Closings

First Poppy was mad, and rightfully so. She has been with Etsy since the early years, promoted it, and earned her living there. They were not even remotely kind or willing to listen. She wasted a lot of energy, trying to work things out, or break their system. She had already opened an Artfire shop, but back then, Artfire was just a startup, and not working the way it does today.

One day I suggested she go back to eBay, where she started. Statistically eBay as far more traffic than Etsy, so I thought it worth a try. Poppy knew that only her genre clothes would sell there, and sell they did. Sadly, she eventually had to give up her very popular Longstockings and beautiful designer clothing, but she found a niche on eBay with genre clothing and cosplay. After time, her business on Artfire grew nicely too.

This year, in this poor economy, Poppy will be earning close to double the money she made on Etsy. It took a lot of work and re-imaging, but she is a success once again. It really can be done. For those of you who think Etsy is the Sun and the Earth, take a step back from your computer and breathe the real air.

There are many sellers who have left Etsy for their own websites, craft shows, brick and mortar shops, and other online venues, with great success! I know this, because I've done it myself. I had to re-image too, but between my eBay store, websites, and Artfire stores, I've made a living too.

You can visit us at our websites. Poppy's is poppyswickedgarden.com
Mine are akacinders.com and poppysgardengate.com
They will all link you right through to our Artfire shops. We use the websites as a gateway to our shops. Artfire is great for this, because you don't need to be a member to buy, so it's just like having an online shop. And if we decide to switch venues, it's just as easy to do it this way.